Search Engine Optimization

For all business owners looking to improve the quality and quantity of traffic from search engines to your website, you have stumbled across the blog for you! Here are 10 tips to solve your problems and hopefully can increase engagements on your websites.

1. You should encourage user-generated content like reviews, comments etc. Human interaction increases visibility on search engines and if people are engaging with each other they are more likely to return to your website, it's a win win!

2. You could promote your website through guest blogging on other websites within your industry, ask permission if needs be. Through this it is a slight form of advertising but because it is in your industry you may attract more engagement for interest purposes.

3. Remember to always use key words on your website for optimisation.

4. Make sure your website is accessible on a number of platforms such as PC, mobile, tablet and even games consoles! You'd be surprised what ways some people access the internet so being accessible on all these platforms gives you the best chance.

5. Improve the loading speed on your website for better user experience.

6. You should look into local SEO strategies from your location such as optimising key words from your local area and making sure you have a Google My Business profile and a Linkedin account for relative representatives.

7. Include video content on your website that is picked up by search engines for increased visibility.

8. Make sure that your URL is search engine friendly.

9. Implement schema markup. The purpose of this is to provide search engines with more information about the content on your website.

10. You should stay up to date with the latest SEO trends and algorithm changes. This will allow you to adapt your strategies in relation to this.

In addition this video could be a help:  https://youtu.be/DvwS7cV9GmQ?si=IlJlZFtzbjkEnCxB

If you need any additional help with search engine optimisation I recommend following this link, Search Engine Optimization (SEO) Starter Guide - Google Help

 

I hope my blog here has helped you in some way or another,

Thanks for reading!